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<script> var adfly_id = 1058506; var adfly_advert = 'banner'; var frequency_cap = 5; var frequency_delay = 5; var init_delay = 3; </script> <script src="http://adf.ly/js/entry.js"></script>

Thursday 5 July 2012

Advertisements? How much, is too much?


Advertisements, as everyone know, it is one way of generating revenue for your blog for the hard work you put into it and think you deserve some credit. Now, remember this one point, readers are here for your content, not your advertisements. If there are too many advertisements, it will direct or distract your readers to focus on those ads instead of your content. Which means it will be a waste of effort (unless you copy from other sites).


Know your limits:
Know your limits when having advertisements. Advertising companies like Google Adsense has strict policy on how many ads you can have and currently it is 3 ads per page, no more than that.
If you have other sort of advertising methods such as: 

  • Pop-Ups ads
  • Pop-Under Links ads
  • Text-links ads
  • Interstitial ads
  • Or even Survey ads
The ones above this list are not really recommended, other than Text-links ads. Unless your blog has really good content or established, these might not be a very good choice of advertising methods. In fact, if you are just starting, with little content, you will need to gain trust with your  audience by doing a "promise" that you will not abandon the blog. So even when your blog is flooded with ads, (Even for established sites not recommended) there will still be readers reading your blog.


Ads like Interstitial ads, pop-ups or pop-under ads and survey, drives visitor away from your blog. Especially unique visitors who are important for maintaining your blogs status.


Examples of Interstitial ads:
There are two types of interstitial ads, one of them is the one above, the other type is a something like a pop-up box, but more of a pop-up frame instead that obstructs the view of your visitors and will be required to click close or skip after a certain period of time in order to view the website's content. 

Companies offering interstitial ads:(Cost-Per-View or Cost-Per-Click or both)

Adf.ly: Click here to join (A link shrinker that redirects a user to view an ad before able to click 'skip ad' to skip it and redirect you to your blog/website.)

Clicksor:
They also offer pop-ups, pop-under, text links, banners and interstitial ads
Click Here to join.

Survey ads (Also known as Cost-per-action CPA)

Adscend Media:
Please note, that Adscend Media is different and totally not affiliated with Google Adsense in anyway. Adscend Media offers pop-up, interstitial, banner,survey advertising. A lot of file sharing site also took advantage of such sites by using a PHP script to force user to complete a survey in order to unlock a download. The famous Pay-Per-Action file sharing site is Sharecash. Adscend Media can be used to make users complte a survey to access a restricted page or a particular download. Very few barriers for entry, making this site very popular.

CPA Lead:
Example of CPA lead survey, CPA as the acronym suggests (Cost-Per-Action), it is purely for locking up content with a gateway lock. Users will have to fill up a survey in order to join.

These are the not very pleasant way of trying to make money on the web and at the same time expecting visitors to view them. Unless your content is extremely tempting for your users to download, otherwise no one will want to visit that webpage. Thus losing visitors.

Have you ever had experience with either of these site? Share you views and thoughts here by dropping a comment!
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